What The Heart Wants (WTHW) is a design studio founded in 2019 by Britt Jönsson and Jessica Ward. WTHW works in a wide range from everyday objects to interior design and styling.

We believe that design should speak to our senses and evoke emotions, therefore we work mainly with emotional design and sensory stimulation. We want our design to create a relationship between people and between people and objects. By examining and questioning both materials and standards, we strive to find alternative paths to irresponsible mass production.